Free Downloads

Here are some PDFs of the SMARTS’ books like what I wrote (or edited). Feel free to download, upload, pass them on, give them to colleagues, staff, students, to your mother-in-law as a Christmas gift even…

Life’s a pitch Life’s a pitch: Selecting an Agency

Brandscape Changing the Brandscape: Brand Reputation

Seconds Out Seconds Out: Booth Boxing in the 1930s

Also available as a FREE ibook

Sun Tzu Art of Strategy Art of Strategy: Sun Tzu’s Classic Treatise